Vijay(Sai Dharam Tej) is an engineering graduate who develops an app and keeps approaching various companies. But to his bad luck, he gets rejected most of the time. Left with no choice, he starts working at a TV shop and falls in love with Lahari(Kalyani Priyadarshan). But things change with the entry of Shanti(Nivetha Pehturaj) as Vijay loses his love and hope in life.